Fashioning a Home Decor Brand
“Fresh” and “modern” were the words my client used in briefing me to create a logo for Cobalt At Home. In addition to creating the logo and brand guide, I created a selection of collateral—including this direct mail piece. For this project I hired the photographer, product stylist, fashion stylist, make-up artist, and graphic designer; plus I art directed the piece and wrote the copy.
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